What happened

Gold prices in India stood at ₹1,43,950 per 10 grams for 24-karat gold on October 29, 2026. The price for 22-karat gold, the grade most commonly used in jewellery, was ₹1,31,950. Over the three preceding days, domestic prices had climbed approximately ₹13,700 per 100 grams in total, driven by strong buying demand ahead of the Dhanteras and Diwali festive period — traditionally the busiest season for gold purchases in India.

The rally paused on October 29 as international spot gold eased around 0.7% to approximately $4,038 per ounce. The pullback in global prices came after the US Federal Reserve held its benchmark interest rate steady at its latest meeting and signalled a more cautious approach to future cuts. Markets had priced in more aggressive easing, and the Fed’s measured language dampened some of the momentum that had been supporting gold internationally.

Analysts tracking the MCX gold contract describe the near-term technical picture as consolidating, with support levels identified around ₹1,41,300 and near-term resistance around ₹1,44,350.

Why this matters

Gold holds a unique position in Indian financial life. It is at once a cultural asset tied to celebrations and weddings, a traditional store of value passed across generations, and increasingly a recognised investment class for diversifying wealth. At current prices near ₹1,44,000 per 10 grams, gold is significantly more expensive than it was even a few years ago, reflecting a combination of a structurally weaker Indian rupee and a global environment of elevated geopolitical risk, high crude oil prices, and persistent inflation in several major economies.

This environment — conflict in the Middle East, uncertainty around global growth, and central banks that are only gradually reducing interest rates — tends to support gold demand over the medium term. However, any sign that the US Federal Reserve is pausing its easing cycle, as seen this week, can create a temporary headwind for gold because higher US rates make non-yielding assets like gold comparatively less attractive.

For Indian investors, the domestic price of gold is doubly affected: by the global dollar price of the metal, and by the rupee-dollar exchange rate. A weaker rupee amplifies price rises in domestic terms, which is part of why gold in India has risen so sharply in rupee terms over recent years even during periods when dollar prices were more subdued.

Action plan

If you are purchasing gold for a wedding, a festival gift, or another near-term need, buying now or in tranches is a reasonable approach rather than waiting for a major price correction, as short-term gold price movements are extremely difficult to predict.

For investment purposes, consider Sovereign Gold Bonds or Gold Exchange Traded Funds rather than physical gold. These instruments avoid making charges, wastage deductions, and storage costs, and are easier to sell in precise quantities when needed.

Keep gold to a reasonable proportion of your total investment portfolio. A commonly cited guideline is 10–15%, though the right allocation depends on your financial goals, risk tolerance, and existing assets.

If you hold significant physical gold, consider whether converting a portion into financial gold — via ETFs or SGBs — makes sense. Financial gold is more liquid and does not require insuring or storing.

Bottom line

Gold’s festive season surge reflects deep structural demand from Indian households and a global macro backdrop that continues to support precious metals. At current elevated price levels, new purchases for investment should be sized thoughtfully and in proportion to your overall financial plan. The near-term direction of prices will depend heavily on global cues, but India’s long-term demand for gold remains structurally intact.

Sources: Goodreturns, FX Street, Paytm Gold Rates, India TV News, Kotak Neo Gold Rates, October 2026 gold market data.